Fifty years ago, following a takeover by Fiat, Lancia was tasked with delivering the Beta. Today, in the Goodwood sunshine, we share the love of a  model which has long been overlooked.

There was a great collection of other Italian machinery of the era, not just Lancias. How lovely is a Fulvia? And you can do your own punchline about the Integrale on a recovery truck.

Lots of love for the Stratos, of course, which led the parade lap and sounded magnificent.

Thanks to those who said hello, if anyone would like an original copy of the pics then drop me a line via the ‘contact’ link on this page.

More pics from me taken on the fly here on Twitter and also on the MotorPunk Instagram page.

About The Author

Rich Duisberg

Rich Duisberg* has had work published in Classic & Sportscar, Practical Performance Car, Modern Mini, Banzai, MogMag, Evo, GT Porsche, Complete Kit Car, Absolute Lotus, Alternative Cars, Classic Retro Modern, and elsewhere. Rich often appears on CBS’s XCAR and Carfection channels, and Motors TV, plus JayEmm on Cars, enthusing about historic motoring. His latest book (find his work on Amazon) was described by SniffPetrol as "hilarious", although he was also threatened with legal action by elderly DJ Tim Westwood. In his Midlands man cave is a 1972 Fiat 500, a Lotus Elise, a BMW barge and a vintage Royal Enfield pushbike. Previous machines of interest include an Mk1 MX5 (owned for 14 years!), an Alfa GTV6, a Porsche 968 and a Sinclair C5. The Metro (right) was bought for an experiment, and abandoned in Africa. "I am not getting in a car with him" -  said Le Mans winner, Derek Bell. *A nom-de-plume inspired by the BBC's League of Gentlemen.

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